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eCommerce pre-development checklist

1. Store setup details
To setup your address you need to provide your store details. These details are used for billing purposes. These details include:

The country (or state) your store is located in.
The street address.
Postcode or ZIP
Native store currency.
What kinds of products will be sold.

2. Payment gateways to collect payment online.
There are many options to receive payments like PayPal, Stripe, WorldPay etc. Please note some payment gateways provide international payments and others do not. Make sure to find out what cards they accept, like Visa, Mastercard etc.

Offline payment methods are also compatible, including checks, bank transfer (BACS) payments.
Multiple payment options can be selected and additional payment options can be installed later.

3. Shipping details and Tax details.
Next you need to record the shipping details for your products. This includes the rates for your shipping to various locations (eg, inside and outside the US) and the measurement units for your shipping.

You can charge a flat rate or provide free shipping on purchases.

The weight and measurement units are used to calculate your shipping rates.

4. Product details sheet
You can create a CSV or excel sheet for your products including product name, price, SKU, categories, attributes etc. You can request the dummy-data.csv file from us at Brand Spanking London.

5. Create Terms & Conditions and Refund Policy Pages.
Create a Terms & Conditions page so that people are informed if they’d like to be about your policies.

6. Order emails
Provide an email address so that website software can send email alerts on every new order, cancelled order, or refunded order etc.

7. Coupons
Provide your coupon details if you have any. State your coupon conditions. There can be many conditions to apply to a coupon on product.

8. GDPR policy
GDPR affects every site that operates in the EU – there are lots of resources to assist you.
The GDPR for WordPress site includes a summary of site owners’ obligations in regards to collecting data related to EU citizens, which we’ve listed below:

1. Tell the user who you are, why you collect the data, for how long, and who receives it.
2. Get a clear consent [when required] before collecting any data.
3. Let users access their data, and take it with them.
4. Let users delete their data.
5. Let users know if data breaches occur.

Create a privacy policy according GDPR rule.

9. SSL Certificate
We recommend that you purchase an SSL certificate to make your website secure. This can be purchased from your host company for example.

There are various reasons why you must install an SSL on your eCommerce website but still here are few facts that you must know before you buy an SSL certificate for your eCommerce website.

1. Credit card information: Online merchants will have customers paying through their credit cards and other electronic payment options. It becomes their responsibility that no one else is able to intercept this information exchange and misuse the same. eCommerce websites requiring credit card information need to process the same through an offline POS machine or charge it manually on the merchant account website. An SSL encryption ensures that the credit card information traverse between customer’s browsers and eCommerce website server is encrypted and must not hacked through Man in Middle attacks.

2. 3rd party payment gateway: In case you use a 3rd party payment platforms like PayPal, you won’t directly need an SSL encryption but it does act as a trust seal. Also ensure that the customer is able to see the green address bar or HTTPS when he/she enters the credit card information to be forwarded to the payment gateway.

3. Login forms: Websites asking for login forms (usernames and password) require an SSL encryption such that a third party isn’t able to impersonate the user. Also, many of us are in the habit of using the same passwords for several different websites. Keeping a loose string in any one of them exposes all accounts that the user holds. If you are worried about the investment, you may as well use cheap SSL certificates with login forms.

4. Running a Shopping Ads: Shopping ads (product listing ads) on Google / Bing plays very important role in generating business for any eCommerce website. If you want to run shopping ads on Google, your website checkout process must be secured with SSL certificate

In-short, if you are eCommerce website deals with sensitive customer’s information, you must have your website secured by an SSL certificate. Moreover, Google has recently announced the positive weight for SSL secured website in their organic search result. This will definitely give some extra traffic boost to your website in Google search result.

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